THE LIFE FORCE OF THE VANDA COERULEA ORCHID
TO REVIVE CELLULAR YOUTH FROM THE ROOTS
The culmination of twenty years’ research, Guerlain has captured the exceptional power of longevity of an orchid: Vanda coerulea. Capable of living for over one hundred years, it is known as the “flower of ten thousand generations”.
Its vital force has been concentrated in the new patent filed¹ ORCHID LONGEVITYᵀᴹ technology.
For the first time, Guerlain has demonstrated the ability of this age-defying concentrate to revive youth connections within skin cells, at the roots of 9 longevity pathways².
Cell vitality augments by 196%³, encouraging high regeneration of the components of youthful skin, from the first applications.
Skin looks younger, each day⁴.
¹Vanda coerulea combined with a patent-pending complex FR 25 05500.
²In vitro and ex vivo test on ingredients. Refers to cellular longevity mechanisms, learn more below.
³In vitro test on ingredients.
⁴Clinical evaluation by a dermatologist, 40 women, 2 applications per day, 6 months + Self-assessment, 222 women, 2 applications per day, 1 month.
SKIN LOOKS VISIBLY YOUNGER, EACH DAY
SKIN IS REGENERATED UP TO THE SURFACE
+60%¹ COLLAGEN I, +58%¹ CERAMIDES
IN 1 WEEK,
SKIN QUALITY SEEMS DEEPLY IMPROVED
OBSERVED BY 96%² OF WOMEN
IN 1 MONTH,
VISIBLY CORRECTS THE MAJOR SIGNS OF AGEING³
SKIN LOOKS 6X FIRMER AND 3X PLUMPER
AFTER 6 MONTHS,
THE SIGNS OF AGEING APPEAR TWICE AS SLOWLY⁴
¹Product tested on skin explant.
²Satisfaction test, 104 women, China, 2 applications per day.
³Clinical evaluation by a dermatologist, 40 women, 2 applications per day, comparison vs placebo.
⁴Clinical evaluation by a dermatologist (fine lines, deep wrinkles, plumpness, outline of the face, density, lift effect, sagging), 40 women, 2 applications per day, comparison vs placebo.
PATENT FILED¹ ORCHID LONGEVITYᵀᴹ TECHNOLOGY TO ACTIVATE 9 LONGEVITY PATHWAYS²
After 20 years’ research, Guerlain has succeeded in amplifying 9 longevity pathways², creating ORCHID LONGEVITYᵀᴹ technology infused with the life force of the Vanda coerulea.
For the first time, Guerlain has demonstrated its ability to target a key biological marker of ageing in skin cells – MAMs: dynamic youth connections at the heart of longevity pathways².
Cell vitality augments by 196%³, they recover their ability to regenerate the components essential for youthful skin.
¹Vanda coerulea combined with a patent-pending complex FR 25 05500.
²In vitro and ex vivo test on ingredients.
³In vitro test on ingredients.
THE ULTIMATE ALLIANCE OF HIGH EFFICACY, SENSORIALITY AND NATURALNESS
A NEW PATENT FILED¹ REFILL SYSTEM, AT THE FOREFRONT OF ECO-DESIGN
Ten times lighter³, this innovative system required three years’ development and the creation of new methods to assess its performance and meet Guerlain’s exacting quality standards. More than 9,500 test pieces were produced and over 80 airtightness tests carried out.
¹Patent application filed FR 24 04336.
²Recycling an inseparable package can be complicated; however, solutions exist that may vary from country to country depending on the technologies available:
1. Specialized treatment centers
2. Energy recovery
3. Development of new recycling streams
It is important to inquire about local options and to drive innovation towards more sustainable materials.
³Calculated compared to the weight of the materials in the refill.
⁴Life Cycle Analysis: Comparison between 1 full product + refill vs 2 full products through Life Cycle Analysis (including materials, origin, manufacturing, transport during the launch period).
THE LONGEVITY PROTOCOL INSPIRED BY GUERLAIN SPA FACIALIST EXPERTISE
This collaboration has given rise to the longevity protocol, a series of massage techniques developed by the Maison’s expert facialists, conducive to visibly mastering skin’s youthfulness.
SENSORY APPLICATION
1. SHAPE: Hands crossed, drain the jawline with your thumbs through firm yet fluid motions, promoting radiance and sculpting contours.
2. LIFT: Perform upward, energizing strokes, to lift the cheeks and mouth area. This helps smooth wrinkles and reveal your natural glow.
3. SMOOTH: With alternate uplifting movements, awaken the gaze and smooth crow’s feet lines.
4. STRETCH: Energize facial muscles with opposite strokes, to help improve the oval of the face.
ACTING FOR LIVING BEAUTY
Since 2007, Guerlain is committed to preserving biodiversity, innovating sustainably, acting for the climate and creating a positive social impact. Above all, we seek to protect one of Nature’s most precious wonders: bees.
DiscoverGUERLAIN'S COMMITMENT TO ORCHID CONSERVATION
GUERLAIN'S COMMITMENT TO PROTECTING ORCHIDS
For more than 20 years, Guerlain has been searching for the orchid's secret of longevity. This is why it created the Orchidarium®, the first research centre ever dedicated to studying the biological and cosmetic properties of an ingredient. Three centres of expertise explore the fascinating world of orchids to select powerful molecules in order to offer women cutting-edge anti-ageing skin care.
DISCOVERTHE IMPERIAL LONGEVITY RITUAL
Harnessing the latest advances in research into cell longevity, these four complementary skincare products are layered to offer skin complete control over visible youthfulness as time goes by.