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Guerlain for Bees Conservation Programme

To demonstrate our commitment and spread its influence throughout the world, we created the Guerlain for Bees Conservation Programme, a network of partners rallied to the cause of bees and putting in place many initiatives for their preservation.

Preserving and
pollinating

Since 2011 : sponsorship of the Association du Conservatoire de l’Abeille Noire Bretonne de l’Île d’Ouessant (ACANB), aiming for the preservation of this endemic species of black bee.


Since 2022 : partnership with the Fundación Selva Maya (FSM) in Mexico, a not-for-profit organisation dedicated to protect the Melipona bee.


Since 2022 : partnership with the charity Réseau Biodiversité pour les Abeilles, which supports Guerlain in surveying wild pollinators and melliferous resources around the hives of our beekeeping suppliers, as well as providing seeds to plant around hives. Guerlain also supports the charity in developing its awareness-raising activities aimed at the general public and the agricultural sector, along with research and technical expertise on biodiversity.

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GUERLAIN for Bees

Educating and broadening
knowledge

In 2021:


  • We established a three-year sponsorship – which we renewed in 2024 –  of the International Union for Conservation of Nature (IUCN). The objective is to establish the Red List of endangered wild bee species in France, to be released in the autumn of 2026. Determining the threats that they face and quantifying their rate of decline make it possible to inform scientists, the general public and public authorities in order to generate concrete actions in favour of their protection.
  • We also established a four-year sponsorship of the Muséum National d’Histoire Naturelle to support their SPIPOLL programme. This participatory project encourages volunteer amateur nature observers to take photos of pollinating insects and upload them to an app, creating a database for the scientific community as well as a tool to raise public awareness about biodiversity. Through its financial support, Guerlain helps accelerate the app’s performance and reach.

In 2024:

Through the Espace pour la Vie foundation, the Maison supports two projects led by the Montréal Insectarium, a leading institution in entomology:


  • The development of the Bee School educational programme to include a wider range of age groups – from children aged 5–6 up to secondary school students – and to broaden its educational content to cover all pollinators.
  • Support for the research of a PhD student studying pollinators in Nunavik (Northern Quebec) through the Nunavik Sentinels programme, which involves young people in biodiversity monitoring.
  • Additionally, Guerlain backs research by a chemistry professor from the Versailles Saint-Quentin-en-Yvelines University – University of Paris Saclay
Women for Bees

Women for Bees

Assisting women in preserving living nature

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