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L’Heure Bleue

Eau de Parfum

The thrill of a delicately vanilla-inflected iris - A powerful and addictive amber floral signature

Intensity

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3 samples offered to discover Guerlain’s expertise in skincare, makeup and fragrance

Guerlain commits to the bee, sentinel of the environment

TIME FOR INFINITE POSSIBILITIES

Between day and night, a deep blue embraces the sky: it is the blue hour. A moment with an electrifying effect, when everything shifts and anything becomes possible.

Inspired by this natural phenomenon, L’Heure Bleue Eau de Parfum captures the scent of the sky in this moment suspended in time. An amber floral perfume with an addictive fragrance trail. The crystalline freshness of the sky meets the velvety softness of iris and vanilla. An invitation to make every moment a “blue hour”: an hour when anything is possible.

EXPLORE

The thrill of a delicately vanilla-inflected iris

The freshness of an ozonic accord, enhanced by the velvety softness of iris and the warmth of vanilla. Tailor-made by Guerlain, the iris tincture lends this fragrance its singularity.

An airy ozonic accord

The opening unveils an airy freshness like a pure thrill, inspired by the sky in the blue hour. A luminous, crystalline sensation that elegantly caresses skin.

A velvety iris

At its heart, an iconic Guerlain flower, iris is revealed in an unprecedented ingredient: an iris tincture developed specially for L’Heure Bleue, paired with precious iris butter to capture the flower as a whole.

An enveloping vanilla

In the base notes, vanilla unveils its most captivating facets: delicious and sensual, it gives the perfume its addictive fragrance trail.

A BESPOKE IRIS TINCTURE

PERFUMER’S SECRETS

“I wanted to capture the blue hour with the same tenderness as Jacques Guerlain’s L’Heure Bleue in 1912. It’s a perfume that enfolds us in its powerful yet gentle and intimate scent”

Delphine Jelk, Creative Director of Guerlain Fragrances & Perfumer

The inverted heart bottle: A timeless jewel

A real Guerlain icon, the inverted heart bottle – the original bottle for L’Heure Bleue in 1912 – has now been revisited.
Adorned in a gradation of blue, like a fragment of sky between day and night, it is finished with gold lettering. A jewel bottle, fashioned with precision and topped with a ring embellished with blue. A precious object designed to be refilled and stand the test of time.

ACTING FOR LIVING BEAUTY

Since 2007, Guerlain is committed to preserving biodiversity, innovating sustainably, acting for the climate and creating a positive social impact. Above all, we seek to protect one of Nature’s most precious wonders: bees.

Discover

What are the notes of L’Heure Bleue Eau de Parfum?

L’Heure Bleue Eau de Parfum is an amber floral fragrance. Top notes feature an airy ozonic accord combined with the freshness of pear and neroli. At its heart, a tailor-made iris tincture created by the House of Guerlain is blended with precious iris butter and jasmine. Base notes reveal the warmth of vanilla, ambroxan, and musks. An addictive trail, the signature of the Guerlinade.

Why does L’Heure Bleue use a tailor-made iris tincture?

Guerlain has developed a unique iris tincture specifically for L’Heure Bleue, created under the direction of Delphine Jelk, Guerlain Director of Perfume Creation. This exclusive ingredient captures the iris in its entirety, offering a fresher, more botanical, and woody expression of the flower, which gives L’Heure Bleue its highly singular character—a true feat and a demonstration of our unrivalled perfumer savoir-faire. Iris is often nicknamed the "blue gold" of perfumery.

For which occasions should L’Heure Bleue be worn?

Balancing ozonic freshness and vanilla sweetness, L’Heure Bleue is a perfect daily signature fragrance for those who like to leave a memorable olfactive impression. Its powerful trail also makes it an ideal fragrance for evenings, special occasions, and exceptional moments.

Is L’Heure Bleue available in a refillable bottle?

Yes. L’Heure Bleue’s inverted heart bottle is designed to be refilled. This iconic bottle, created in 1912, is part of the House's commitment to sustainable beauty. Refills are available on Guerlain.com and in boutiques.

What is the difference between L’Heure Bleue 1912 and L’Heure Bleue Eau de Parfum?

The original L'Heure Bleue was created in 1912 by Jacques Guerlain. The new Eau de Parfum, signed by Delphine Jelk, Guerlain Director of Perfume Creation, is a contemporary reinterpretation. It preserves the spirit of the original composition—the iris, the vanilla while introducing a brand-new ingredient: a custom-developed iris tincture that captures the flower in its entirety.