In 2025, the initiative has taken root in the Xishuangbanna Biosphere Reserve in China’s Yunnan province, training a new cohort of women beekeepers.
Women for bees
Assisting women in preserving living natureLocal partnerships around the world
Initially launched in partnership with UNESCO, the Women for Bees programme began in southern France before expanding to biosphere reserves in Cambodia, and then Rwanda, where 33 women beekeepers were trained in 2024. In total, nearly 200 women have been trained, and more than 3,500 hives have been installed.
Alongside its partnership with UNESCO, Guerlain is also developing a series of Women for Bees initiatives with leading local NGOs, in particular:
- Guerlain x Conapi in Bologna, Italy
- Guerlain x El Rincón de la Abeja in Barcelona, Spain
- Guerlain x Umeda Mitsubachi NPO and Ginza Mitsubachi NPO in Japan
Women
for bees
The example of Japan
In 2024, Guerlain strengthened its commitment in Japan by meeting with the 50 women beekeepers who graduated in 2022 and 2023 in Tokyo and Osaka, alongside Mirei Kiritani, Guerlain ambassador in Japan.
Thanks to the support of local partners Ginza Mitsubachi Project in Tokyo and Umeda Mitsubachi Project in Osaka, the Women for Bees programme in Japan offers a concrete and innovative approach to empowering women in beekeeping, a field traditionally closed to them and dominated by men in the country.
WOMEN FOR BEES RWANDA
Three years since launching the pioneering “Women for Bees” programme, UNESCO and Guerlain, have ambitiously expanded their apicultural entrepreneurship programme to the Gishwati-Mukura Landscape Biosphere Reserve in Rwanda —the programme’s first endeavor on the African continent— with a new cohort of beekeeping trainees.
The training serves as a path toward their financial autonomy and emancipation, while fostering camaraderie, bringing the women together in collaborative work and a supportive exchange of ideas.
“Beekeeping inspires me to think big, and through it, I know I can achieve significant challenges.”
EMILIENNE MUKASINE, BEEKEEPING TRAINEE
WOMEN FOR BEES CHINA
Forty-five women and ten men are taking part in an intensive nine-month training program that combines modern hive management techniques, acquisition of beekeeping knowledge and development of entrepreneurial skills.
The initiative addresses a critical need since local bees – in particular the Apis cerana – are vital pollinators for both agriculture and wild plants. To address the decline in bee populations, Women for Bees strives to pass on practices that respect the environment while raising awareness among local communities of the importance of preserving ecosystems.