ROUGE G, THE CUSTOMISABLE ULTRA-CARE LIPSTICK
This iconic lipstick’s design has also been modernised with an array of customisable double-mirror jewel cases that can be refilled as desired, showcasing Guerlain’s know-how and commitment.
The new Rouge G cases are only compatible with the new-generation refills and vice versa.
Capacity: 3.5 g
¹Average skincare base percentage, excluding pigments and shimmer, in the Rouge G range: Rouge G Velvet – minimum of 81%, Rouge G Satin – minimum of 89%.
²In vitro ingredient test.
A PRECIOUS ECO-DESIGN
The weight of this jewel case has been reduced by 19% and its manufacturing process optimised, allowing a 30% reduction in CO2 emissions compared to the previous generation of Rouge G cases¹.
Intended to be refilled, kept and passed on, Rouge G underlines the customisation of its iconic case through designs crafted in a chic, timeless style. Desirable items that are reinvented over the seasons, to collect at will.
The new Rouge G cases are only compatible with the new-generation refills and vice versa.
¹A complete Rouge G and a refill.
ROUGE G CLAD IN DENIM & FLOWERS
For the Blooming Denim collection, Guerlain has teamed up with Nona Source, a key player in circular design, to adorn its iconic Rouge G customisable lipstick.
At the heart of this floral collection, upcycled denim – a deadstock fabric sourced from the ateliers of prestigious couture houses – is transformed into 3 precious sheaths:
- Denim Flora: a blue denim strewn with delicate floral motifs.
- Cherry Blossom: a denim dyed in a soft pink shade inspired by spring flowers.
- Red Rose: a bright red canvas embossed with voluptuous rose petals.
Unique collectable and/or giftable upcycled items.
ENDLESSLY CUSTOMISABLE LIPSTICK
STEP 1: Choose your shade.
STEP 2: Choose your case.
STEP 3: Engrave your mirror.
ACTING FOR LIVING BEAUTY
Since 2007, Guerlain is committed to preserving biodiversity, innovating sustainably, acting for the climate and creating a positive social impact. Above all, we seek to protect one of Nature’s most precious wonders: bees.
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