Guerlain is delighted to be taking part in the third “Journées Particulières LVMH” initiative. This unique event in France and Europe will allow the public at large to discover the Group’s know-how and exceptional sites.
After offering a glimpse into its historic Boutique at 68, avenue des Champs-Elysées in Paris in 2011 and then its Fragrance production site in Orphin (near Rambouillet in France) in 2013, Guerlain will allow members of the public to discover La Ruche, its new Skincare & Make-up production site in Chartres, at the heart of Cosmetic Valley in France.
Since 1828, Guerlain has always created and manufactured in France. This choice reflects an age-old tradition born of excellence and innovation. A vision that establishes La Ruche as an heir to craftsmanship expertise passed down from generation to generation, as well as a crucible of industrial performance. Opened in 2015 in the presence of Mr Bernard Arnault, Chairman and CEO of LVMH, and Mr Manuel Valls, French Prime Minister, La Ruche reaffirms Guerlain’s dedication to French production, positions the House at the forefront of innovation and cosmetics excellence, and demonstrates an exemplary social and environmental commitment.
Enjoy a one-hour behind-the-scenes tour and discover how Guerlain’s Make-up and Skincare creations are manufactured: the famous Météorites that are still fashioned by hand today, the unique Terracotta bronzing powder, La Petite Robe Noire’s brand new lipsticks, and Abeille Royale skincare products, formulated using bee products.
The event’s website is online and you can now create your profile.
Registration for visits to Guerlain’s site are now closed but it will still be possible to visit La Ruche by going directly on site.
21 & 22 May: 10 a.m. – 5 p.m.
ZI des Jardins d'Entreprise
4 avenue Eiffel
28000 Chartres, France
Since 1828, Guerlain has been exploring, innovating and exalting in Fragrance, Skincare and Make-up. With daring creators, legendary creations, and know-how passed down and perpetuated, the Culture of the Beautiful is its hallmark.
Day after day, Guerlain works to beautifully enhance women, all women. The promise of joyful and radiant Beauty, a philosophy embodied in a setting: the Maison Guerlain at 68, Champs-Elysées.