Le Parfum du 68
The Turtle bottle
To celebrate the reopening of the legendary address – 68, avenue des Champs-Elysées – Guerlain has reinterpreted the mythical turtle bottle, recast by Baccarat in black crystal, in the monumental one-litre bottle. This technical feat was made possible by the restoration of a 100-year-old mould. This treasure, part of Guerlain’s heritage, bears witness to both the traditional know-how of Guerlain and the expertise of Baccarat. The turtle is brought to life in a sumptuous case with a glass cove, in an enchanting Parisian setting meticulously gilded with fine gold by a master craftsman at Ateliers Gohard.
The fragrance inside is a unique creation: an Extrait de Parfum composed by Thierry Wasser that pays tribute to the legendary boutique located at 68, avenue des Champs-Elysées. The spicy, woody fragrance plays on the contrasts between cool and hot spices. The floral heart pulsates with the majesty of everlasting flower, while tonka bean, benzoin and incense, tinged with leather notes, envelop the fragrance in a trail that is utterly Guerlain.
1913, Guerlain moved his boutique to the Champs-Elysées. To celebrate the opening of his new boutique, Jacques Guerlain created Parfum des Champs-Elysées for his Parisian admirers. The fragrance came in a magnificent turtle-shaped bottle in Baccarat crystal, a witty allusion to the exceedingly slow pace of construction.
A century later, Guerlain continues to reinvent itself and reinterprets the mythical turtle bottle, thanks to the restoration of a 100-year-old Baccarat mould.